Baume & Mercier created a quantity of the most innovative technological breakthroughs in timekeeping. The development of the planetary rotor, a tool that oscillates with the movements of the wrist to wind the watch & activate the mainspring, led to the production of the world's flattest self-winding watch. But Baume & Mercier's signature collection, the Riviera, is best known for its sophisticated elegance. Still a best seller today, it is 12-sided bezel & alternating satin-finish & polished link bracelet has set it apart from other watches since its launch in 1973. 
Combining the love of the craftsman with the demands of the master watchmaker, the brand's creations express all the elegance of luxury watchmaking. Recognized since 1964 by its signature PHI, the Greek golden number symbolizing divine proportion, a Baume & Mercier watch represents essential values, superior quality in materials & craftsmanship, & a love of detail & design. Baume & Mercier offers a wide range of styles for men & females, all obtainable at Hamilton Jewelers, an authorized sales agent & service middle for all Baume & Mercier timepieces.